Reb Carlson is an engagement strategist, artist, and non-profit leader based in Austin, Texas, specializing in social, digital, content, and communications marketing rooted in consumer behavior and cultural trends. She developed Working Creative from the belief that art and culture aren't a luxury, but an engine for economic growth and opportunity — and from her own experience returning to creativity after burnout, life pivots, parenthood, and starting over. The name carries a dual meaning: a nod to always being a work in progress, and a commitment to working artists who care as much about their livelihoods as their craft. She believes that having a creative practice should be a lifelong endeavor of exploration, and that creative expression is a method to living intentionally.

Where you can find her:

LinkedIn → Where she shares updates on her marketing career, non-profit management, and thought leadership.

Website → Learn more about her career and inquire about consulting opportunities.

Instagram → A slice of life about living in Austin, TX, traveling around the world, visiting art and cultural institutions, and what she’s thinking about lately.